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Home / CEO Exchange: Looking at the Big Picture (Sony, Best Buy)

CEO Exchange: Looking at the Big Picture (Sony, Best Buy)

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Catalogue Number:  041448
Producer:  PBS Video
Subject:  Business Studies
Language:  English
Grade Level:  9 - 12, Post Secondary
Country Of Origin:  U.S.
Copyright Year:  2007
Running Time:  60
Closed Captions:  Yes


DVD Price:  $45.95
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Meet two of the most fascinating players in home entertainment. As the first Westerner to head Japan's Sony Corporation, Sir Howard Stringer is rewiring the legendary company to integrate its hardware with the software and entertainment content that it creates. At Best Buy, the largest consumer electronics retailer in the U.S., Brad Anderson has walked down the aisle to marry the concept of the warehouse store with the latest high-tech devices.


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