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Ceci est un message enregistré ONF/NFB

Catalogue Number:  NFB521098
Producer:  National Film Board Of Canada
Producers:  Pierre Moretti
Directors:  Jean-Thomas Bédard
Producing Agencies:  National Film Board of Canada (Montreal), Office national du film du Canada (Montreal)
Subject:  Consumer Studies, Experimental, Media and Communications, Media Literacy, Social Issues
Language:  English, French
Grade Level:  Post Secondary
Country Of Origin:  Canada
Copyright Year:  1973
Running Time:  10:10

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Made up of hundreds of cut-out colour ads projected in fragmented, rapid succession, this animated film without words takes a critical look at the conditioning process that underlies consumerism in our world of materialism. Seductive advertising is seen as the main motivating force in shaping the desires, the needs and, to a large degree, the lives of modern men and women. A provocative film to stimulate reflection.

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