Let's Make a Deal: W5
Catalogue Number: CTV710
Subject: Business Studies, Consumer Studies, Criminal Justice & Law, Current Events, Documentary, Marketing
Grade Level: 9 - 12, Post Secondary
Country Of Origin: Canada
Copyright Year: 2017
Running Time: 20:00
Closed Captions: Yes
Calgary consumers are still more likely than not to be exposed to questionable sales tactics and advertising practices when they're trying to buy a new car - even after a government push to clean up the industry. Those are the results of an undercover operation by the Automobile Protection Association - an industry watchdog group whose secret shoppers watched salespeople try to wring out thousands of dollars from people they thought were unsuspecting consumers. In all, 17 out of 20 dealerships failed the APA's tests. W5's Jon Woodward challenges the provincial regulator - AMVIC - on its ability to properly regulate the industry.
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