BRAND MARKETING: Why We Eat, Drink, And Wear Brand Names
Catalogue Number: 200115
ISBN Number: 1-55740-938-2
Producer: Learning Seed
Grade Level: 9 - 12, Post Secondary
Country Of Origin: U.S.
Copyright Year: 1999
Running Time: 18
Closed Captions: Yes
Use Brand Marketing for units in marketing, business education, advertising, persuasion, and consumer education. Learn about brand equity, brand and line extensions, co-branding, and celebrities as brands.
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